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 NEWS

News as of June 18, 2013

You Can't Manage Intelligence Unless You Track It
Market Awareness will present an interactive session on establishing strategic and tactical tracking mechanisms on Tuesday, May 7 at the 28th SCIP International Conference.
Tue. May 7, 2013
Glen Brynteson Appointed to SCIP Board of Directors
Long-time competitive intelligence professional Glen Brynteson will be joining the 2013 Board of the Strategic and Competitive Intelligence Professionals’ (SCIP) organization in January.
Fri. January 4, 2013
Austin SCIP and Market Awareness Present: VP of Frost & Sullivan, Richard Sear
Richard Sear will visit the Austin SCIP (Strategic and Competitive Intelligence Professionals) Chapter to share his expertise and present his highly rated, thought provoking talk on Mega Trends at 6:00 p.m. on October 25th, 2012.
Wed. September 19, 2012
Market Awareness Honored with 2012 Catalyst Award in Philadelphia
During SCIP’s (Strategic and Competitive Intelligence Professionals) 2012 annual conference in Philadelphia, PA (USA), Glen Brynteson, CEO of Market Awareness, accepted the Catalyst Award from the SCIP Board of Directors.
Fri. June 8, 2012
Market Awareness Announces New Addition from Frost & Sullivan to Steering Committee
Daniel Ruppar, Director of Healthcare Research at Frost & Sullivan, has joined the SCIP Austin Texas Chapter steering committee. SCIP (Strategic and Competitive Intelligence Professionals) provides an abundance of resources and networking opportunities for anyone interested in the vital and emerging field of Competitive Intelligence.
Sun. April 29, 2012
Market Awareness Sponsors Another Successful SCIP Event
The Austin SCIP (Strategic and Competitive Intelligence Professionals) Chapter hosted a networking event on March 1 including a presentation by Dr. Jay Paap, a pioneer in the competitive intelligence field. Jay presented "Using CI to Support Innovation" to an audience of over 80 from the Austin and San Antonio corridor.
Sat. March 17, 2012
Market Awareness and Austin SCIP Present: Dr. Jay Paap, Using Intelligence to Support Innovation
CI and innovation are two powerful tools that firms can use to grow their businesses. Unfortunately, many fail to understand the critical link between them. This presentation will explain the logic of CI and the dynamics of innovation to show how they can work together to drive growth.
Thu. March 1, 2012
Market Awareness Launches Commercial Series with Echoes of Eastwood’s ‘Halftime in America’
Market Awareness, headquartered in Austin, Texas, with branches in the United States and Europe, is launching an aggressive international marketing campaign for their Voice of the Business (VoB) solutions. The commercial is partially influenced by the hugely successful “Halftime in America” campaign featuring Oscar winning actor/director Clint Eastwood.
Fri. February 17, 2012
Market Awareness Announces Jeff Chiesa as Valuable Addition to Steering Committee
As the newly formed SCIP (Strategic and Competitive Intelligence Professionals) Austin Chapter works to expand the organizations local presence, Jeff Chiesa, Global Group Manager of Market Intelligence of KCI, is welcomed to its steering committee.
Fri. September 30, 2011
Market Awareness and Mitch Jacobson Agree To Steering Committee Position
Market Awareness announced today that Mitch Jacobson has joined the SCIP Austin Texas Chapter’s steering committee. SCIP (Strategic and Competitive Intelligence Professionals) brings together professionals in the vital and emerging field of Competitive Intelligence.
Fri. September 9, 2011
Internships in Competitive Intelligence
Market Awareness has single-handily provided dozens of opportunities for college students in the unique field of Competitive Intelligence.
Sun. August 14, 2011
Market Awareness Unveils Voice of the Business (VoB) Cloud Solution
In front of a crowd of Austin’s most influential Competitive Intelligence professionals and local companies an Austin, Texas based firm unveiled its latest Voice of the Business (VoB) solution in its ongoing effort to revolutionize the practice of competitive intelligence.
Wed. August 10, 2011
SCIP Austin Texas: Launching a New Competitive Intelligence Chapter
On Thursday, July 14, 2011, SCIP’s Austin, Texas Chapter held their inaugural social/networking event in downtown Austin at The Belmont restaurant.
Thu. July 14, 2011
Market Awareness and SCIP-LEAP
Non Profits and local Government Agencies involved in economic development can now take advantage of negotiated business intelligence technology discounts through SCIP (Strategic and Competitive Intelligence Professionals) LEAP (Local Economic Advance Program) and its partners like Market Awareness.
Fri. April 29, 2011
Market Awareness Launches Strategic Intelligence Austin Texas Chapter – Yeehaw!
SCIP (Strategic and Competitive Intelligence Professionals) Chooses Market Awareness. Market Awareness, the leader in Voice of the Business (VoB) solutions, announced today that they have been chosen to Chair the Austin Texas SCIP Chapter.
Thu. April 28, 2011





















"We were so impressed with the level of detail we decided to have Market Awareness positioned strategically in all six of our divisions."

CEO
Professional Services Company


"We had been doing our own intelligence on both existing and lost customers. It was great to see that not only did Market Awareness get us actionable intelligence but also we were able to consistently apply this across large samples. They had detailed discussions with each company in our Sample and that is how we got non-biased comments and rankings. That is definitely not something we would have been able to achieve."

Director
Health Care Company

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